As I post this, amiapirate.org has been up and running for a little over 24 hours.  The response to the site has been nothing short of overwhelming.  On the face of it 159 people have seen the site, taken the survey, found that they are indeed ‘pirates’ and tweeted the message that the site offers to tweet. Not massive you might say, but then again not bad for 24 hours taken from a ‘conversion’ point of view.

Given that the goal of the site is for people to take the survey, it seems clear that the site is doing it’s job.  It is interesting however, to look at the slightly more raw figures.  I the last 24 hours the site has seen 3,167 pageviews from 2,296 unique visitors. Of course that doesn’t include visitors running things like noscript (which can be somewhat high.. the discrepancy between analytics and server logs on some of the more techy sites I have can run as high as 20-25%), but we will ignore that for now.

The browser break-down is also interesting:

I’ve often seen stats that suggest a preference for Firefox, but rarely one that had Internet Explorer (all versions….) down in fourth place, I certainly haven’t seen Chrome rank as highly.  Unfortunately, when we look at operating systems things aren’t nearly as interesting, with the vast majority of visitors using machines that claimed to be Windows, 22% Macs and 16% Linux.

As to when the traffic came in, well that was somewhat predictable, but I have graphed it below anyway, it seems that the lunchtime spike for this kind of site really isn’t myth…

So, 2,296 visitors in 24 hours.  We know that 159 actually tweeted the fact that they had taken the survey, but how many actually took it? Well we can see that of the 2,296 visitors we saw, 1,827 actually looked at the survey and 1116 decided to take the survey.  Of that 1116, 968 ended up being defined as pirates, the remaining 148 taking the high road and declaring as non pirate.  Of the 968, barely 16% tweeted the result.

Now obviously tweeting the result requires people to both actually have a twitter account and be comfortable tweeting something that could be seen as controversial… The former is probably the biggest barrier to that particular goal and I don’t have any idea what kind of take up twitter has in the demographic that looked at the site.  However I can say that the absolute percentage of visitors seeing the siteand later tweeting it stands at 6%, not a bad conversion rate.

As to referrers, well that would be telling, but twitter pushed more than half the traffic to the site (not surprising given the nature of it) and the increase was fairly exponential once it started, other hits came from reddit, thenextweb, facebook, stumbleupon, and here…